Intercultural Design Project : Proposal

Week 1- Week 4
10/1/2023 - 2/2/2023
Leong Jiahui / 0353469
Bachelor of Design (Honours) in Creative Media
GCD 61304 / INTERCULTURAL DESIGN
Continuous Assessment – Project 1(Proposal)


MIB:


WEEK 1 (10/1/2023)
In the first week, we are introduced to the module, its projects and expectations. This module felt very different from any previous modules we've done, given its open-ended nature. There was no clear direction for the project and the sky's the limit, really.
We were split into groups of 6, mixing among students from different semesters. Since we will be having our study trip to Tokyo, Japan, our cultural theme must be based on Japanese culture. 

Since this is a short semester and everything is hella compact, we wasted no time throwing out ideas. This is the long list of (partially nonsense) ideas we came up with:

After a group discussion, we decided on our 2 big ideas:
  1. Japanese Fortune (O-mikuji) culture 
  2. Japanese Summer Festival (Natsu Matsuri) culture
We are also very keen on the gashapon idea, where every single idea somehow came spiralling back to gashapon. 
However, before we jump right into sketching, we divided the workload and departed on our way to research about our selected topics. I really enjoy working with my teammates. Most of them are quirky, fun and equally enthusiastic about the project. Too opinionated and stubborn sometimes (myself included), but it's the kind of dynamic that pushes the group forward. I'm excited to work with these people. Oh, and I'm the leader, so that's going to be stressful fun. 


Research & Ideation/ Preliminary Sketches 
Off we go to the depths of google for... everything, really. We didn't limit ourselves to the scope of research done, and just scoured the web for anything we think is relevant to our ideas. 

fig 1.2.1 website idea preliminary layout (14/1/2023)
Having 2 ideas for the execution of the gashapon fortune slip, I made a quick layout of the potential website/app design. After learning that o-mikujis are often bought as an offering to the shrine, I thought it would be fun if the website was built for a particular shrine. Not sure if I'm getting off-topic, though. 

After another round of meeting and brainstorming together, here is the research and idea sketches we came up with on our first week. I think it's not a bad amount. 


Before our first consultation session, we decided to get started with the slides so we wouldn't have to rush everything last minute. 
fig 1.2.2 slides making is my passion (16/1/2023)
Here is how our first proposal slides draft turned out:
 

WEEK 3 (24/1/2023)
After considering the recent feedback by Ms Anis suggesting that we venture into the direction of focusing on student life, we modified our 1st idea, creating a gashapon with traditional Japanese objects representing luck and fortune, into one that focuses more on the fortune on all aspects of student life, be it academics, love, health or wealth. 
Next week's the presentation already. Man. 

Nearing the first submission, I started organizing our main google doc which kinda got a bit out of hand over time with the information overload. I also arranged and combined our sketches into a more comprehensive form. 
fig 1.2.3 arranging the team's sketches (27/1/2023) 

WEEK 4 (31/1/2023)
After going through Tuesday's group's proposals, we realised that we have missed out on a (kinda) major part of our presentation...That being the research objectives, questions, problems etc. How could I have forgotten the stem of my misery from DRM? Good thing our group presentation is on Thursday so we still have a bit of time to patch things up. 
fig 1.3.1 proposal presentation slides making process (1/2/2023)

I love my teammates. After some intense damage control, we managed to conjure up the missing parts with minimal changes to our original proposal. With that, we are back on course prepping for our proposal presentation on Thursday!
Here is our proposal presentation deck:

The lecturers surprisingly took interest in our idea. Perhaps gashapon was not a common topic? I don't know, but either way I'm relieved that the first hurdle is over! We were suggested to proceed with our virtual idea instead of the physical one due to the time constraints. Now off we head to Japan for our long awaited vacation data collection! 

Final Outcome



Feedback

WEEK 2 (17/1/2023)
Ms Anis suggested that we explore on the value of gachapon for anticipation with the practice of dispensing fortune and luck. Start figuring out ways to gather data and which info would best help you create your project to be more interesting. How about focussing on life as a student? What kind of fortune and luck do you guys think would help you feel better in your studies?

WEEK 4 (2/2/2023)
-concerns with physical gashapon prototype due to time constraint, suggests to focus more on digital approaches
-suggested mechanisms: shaking in apps/games
-can focus on translating the thrill of drawing a gashapon on screen
-suggests to document our feelings & experiences of drawing gashapon during data collection in Japan 

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